How-to guide

How to Create a Tilt Brush AR Experience

The `Tilt Brush` content type in ARLOOPA Studio is the route for bringing in GLB-based brush artwork created in Tilt Brush or similar export-friendly workflows. After choosing the main AR format, select `Tilt Brush` as the content type and upload the GLB file. This is a useful path for art-led, education-led, or brand storytelling projects where the expressive painted form itself is the AR object.

Tilt Brush content type option in the create flow

Best for

Expressive 3D artwork, creative brand storytelling, education, cultural experiences, and exhibition-led AR content.

Watch out for

Brush artwork can lose impact if scale, clarity, or scene context are not tested carefully in AR.

ARLOOPA fit

ARLOOPA Studio makes this import path available inside the normal no-code builder instead of forcing a separate technical workflow for artistic 3D content.

Use case fit

When the Tilt Brush import path is the best option

Choose this route when the core asset is brush-based 3D artwork rather than a conventional product model. It is particularly useful for art and culture, creative campaigns, expressive educational content, and installations where the visual style itself is part of the experience value.

It is not the right route when the asset is a standard product model or when the project needs a more traditional 3D object workflow.

•Use it for brush-based or painterly 3D content.
•Choose it when the expressive art style is central to the experience.
•Use the 3D file path instead for conventional model-based AR.

Studio steps

How to create a Tilt Brush AR experience in Studio

Follow these steps in order. If you are new to Studio, finish one screen before you move to the next one.

Start by clicking `Create experience`. Then choose the main AR type that matches your project. After that, Studio will show the content-type screen where you can pick the asset format you want to use.

You cannot open the experience on a real phone until it is published. Before that, use the Studio preview to check the setup and fix mistakes.

1Click `Create experience` in Studio.
2Choose the main AR type that matches your project. Use `Marker-Based AR` for printed triggers, `Markerless AR` for surface placement, `Location-Based AR` for a map point, `Geospatial AR` for a landmark or VPS project, and `Face Tracking` for selfie effects.
3If Studio asks for a destination or provider first, choose that and continue to the content-type screen.
4Click `Tilt Brush` in the content-type list.
5Upload the GLB file that contains the brush artwork and wait for it to appear in preview.
6Review the result in Studio and fix anything that looks wrong before you publish.
7Click `Publish` to generate the live experience.
8Open the published experience on a real phone and make sure the artwork still looks strong at the size and distance people will actually see.

Preparation

What to prepare before using a Tilt Brush asset

The most important preparation point is presentation. Brush-based artwork can be visually powerful, but it also depends on scale, contrast, and environmental context more than many conventional models do. Teams should decide what the audience is supposed to notice first and whether the placement context supports that reaction.

It also helps to choose the right trigger or placement flow. A painted spatial piece will feel different when tied to a marker, a surface, a location, or a face effect.

•Use a clean GLB export path before importing the artwork into Studio.
•Test scale carefully because artistic brush content is highly sensitive to presentation.
•Choose the top-level AR flow based on the audience discovery moment, not just the asset itself.
•Make sure the environment where the art appears supports visibility and impact.

Launch guidance

Where Tilt Brush AR usually works best

This route is strongest in art and culture, exhibitions, creative education, event installations, and visually expressive brand storytelling. It is best when the audience should experience the artwork as an AR object rather than just see a conventional media overlay.

It is a specialized content type, so teams should use it when the art style truly belongs in the project and not simply because the import path exists.

•Exhibition and culture-led AR experiences.
•Creative education and visual storytelling.
•Event installations with expressive 3D art.
•Brand content that depends on an illustrated or painterly spatial look.

FAQ

How to Create a Tilt Brush AR Experience FAQ

What file format does the Tilt Brush path use in Studio?

The Tilt Brush content type expects a GLB file upload inside the create flow.

When should I use Tilt Brush instead of the normal 3D file type?

Use Tilt Brush when the asset is brush-based artwork and the expressive visual style is central to the experience.

What should I test most carefully?

Test scale, visibility, and how the artistic piece reads in the actual AR environment rather than only in a neutral preview.

Where does Tilt Brush appear in the create flow?

It appears as one of the 3D-oriented content-type options after you choose the main AR format.

Next step

Need help turning a how-to guide into a launch plan?

Use pricing and a live demo to validate the workflow, publishing path, and rollout scope before you build at full scale.

Existing Studio pages